12. Scenario:
A television manufacturer has produced a new line which enhances colors and provides more apps in the TV.
Which departments and what tasks did each have in the process?
|
Operations |
Finance |
Marketing |
| A. |
Production |
Assessing |
Selling |
| B. |
Allocation |
Assessing |
Promotion |
| C. |
Production |
Budget |
Promotion |
| D. |
Allocation |
Budget |
Selling |
C
Explanation:
Operations, finance and marketing need to work together in companies to achieve best results, each has specific tasks that need to be completed. Operations focuses on the production process, finance allocates resources, provides funding and budgets, and marketing assesses the market, promotes the product and sells it.
In Option A, the task of the finance department is incorrect; assessing is designated for the marketing department.
In Option B, both the operations and finance departments' tasks are inaccurately defined; allocation is the purview of finance, and assessing pertains to marketing.
Option D contains a misconception regarding the operations department's role, as allocation falls under the domain of finance.